PathPal
An automotive customer experience concept that helps drivers plan safer long-distance trips with smarter routes, stop suggestions, fatigue support, and group coordination.

help yourself
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A selection of projects across UX, product design, graphic design, branding, and communications.
An automotive customer experience concept that helps drivers plan safer long-distance trips with smarter routes, stop suggestions, fatigue support, and group coordination.

A styling app that helps users visualize outfits, get personalized guidance, and receive quick feedback from people they trust.

Redesigned a B2B SaaS onboarding experience to improve clarity, reduce friction, and support users through complex project setup workflows.

A mentorship platform connecting new nurse practitioners with experienced peers for guidance, community, and professional growth.

A local event discovery app that helps newcomers find things to do, connect with groups, and feel more at home in a new city.

Improved Bloom Meadworks' email onboarding experience by identifying user needs, drop-off points, and sign-up friction through interviews, surveys, and Mailchimp data.

A meal planning app that helps busy college students simplify meal prep, stay on budget, and cook more efficiently.

Designed a mobile ordering app for a South Asian café, blending cultural warmth, convenience, and a modern ordering experience.
